Summary: Marketing, Sales, & Communication focuses on strategies to promote products and build strong customer relationships. Topics include advertising, sales techniques, market research, and the use of digital platforms for communication. Participants learn how to create persuasive marketing campaigns and develop communication skills that drive sales. The event emphasizes the role of branding and consumer behavior analysis in successful marketing.
Business Emphasis: Marketing and sales are critical to a business’s bottom line. This event equips students with the skills to influence buying decisions, communicate value, and adapt to changing consumer needs. Proficiency in marketing strategies ensures that businesses can attract and retain customers, build brand loyalty, and achieve competitive advantage.